I worked on Backbase ENGAGE, the company’s flagship annual conference focused on helping financial institutions transform around customer needs.

My role spanned from co-developing the event branding—through brainstorming sessions and design workshops—to ensuring every touchpoint felt cohesive and impactful. I also collaborated with stakeholders on presentation visuals and worked directly with printers on staging, signage, and layout planning to bring the space to life.

Beyond the physical experience, I supported the online promotion—creating teaser content for social media and helping update the website with speaker info and event details. It was a hands-on, high-energy project that combined brand, event, and digital design into one.

Skills: Event branding & identity, print design & digital design